Article: Magic Playdom
Tags: Acquisition, Billion Dollars, Brave New World, Disney, Dissection, Doubts, Eurogamer, Game Publisher, Left Behind, Magic, Media Giant, Minnow, Newsletter Subscribers, Playdom, Rival Firms, Social Gaming, Three Quarters, Traditional Game, Valuations, Weekly Newsletter
Disney’s expensive social gaming acquisition speaks of a company desperate not to be left behind.
Published as part of our sister-site GamesIndustry.biz’s widely-read weekly newsletter, the GamesIndustry.biz Editorial, is a weekly dissection of an issue weighing on the minds of the people at the top of the games business. It appears on Eurogamer after it goes out to GI.biz newsletter subscribers.
If anyone harboured doubts about how important social gaming is becoming – and how quickly it is growing into that importance – then this week’s acquisition of Playdom by Disney should put an end to them. The media giant is paying … Continue Reading



